Internet Protocol Television(IPTV) is creating a major affect on the mainstream TV industry. It has so much wider programs than only in the entertainment field. In this document we shall have a peek at one particular niche IPTV segment – the Hospitality business, and also just how it is able to adjust the Hotel Guest user experience and benefit Hotel Operators.
Conventional Television systems in the majority of the hotels around the planet offer two major features –
Live TV Channels
Movies on demand
The features are restricted by the coaxial satellite tv technological know-how that has been common for the past thirty years. It broadcasts the television media, which means pre-scheduled programs are operated in spite of user’s individual preference on a certain channel. The provider offers a set of content plus the user is able to tune to the option of his/her channel.
Why switch to IPTV? Existing analogue cable TV technology has limitations –
Poor Quality of TV channels
Lack of personalization for guests
Absolutely no support so you can get guest’s inputs
Limitations of number of TV channels offered
Lack of offering convenience to guests
No personalization of TV services
Ineffective utilization of the audio-visual medium to produce extra revenues
Hotel IPTV Technology
In the past twenty years online has produced a major impact in the person habits. Today the majority of Hotels are the “Internet services” as part of their default offerings, even thought it might arrive with a small premium price. The Internet has made it easy for owners to “search the things they want” at the click of a mouse. The cost-free flow of info offers drivers more choices also it’s heightened the expectation levels. The IPTV technology is able to assist you Hotel operators to to provide wider options of infotainment and making the solutions more personalized for the party guests of theirs.
Video on demand (VOD)
Time shift TV
Tv on demand
TCommerce – Interactive shopping
The hotel IPTV system or Interactive TV is able to adjust the Guest experience in ways that are many. The most critical areas it is able to generate difference are –
Personalization of User Interface dependent on guest preferences
Localised infotainment platform
Ability to feedback to Hotel management
Benefits for Hotels
Better video and audio quality of the tv content
Improved buyer satisfaction
Additional revenue sources
Tools that Improve efficiency and quality of space services and staff
Interactive Advertising platform for Hotel Services In the next few articles we shall see each one of these benefits in detail.
Yogesh Raut is a Techno Entrepreneur with at least twelve years of experience in IT and marketing industry. Over a number of years he has effectively built extensive knowledge in IPTV technology in various fields.
He is the co-founder of NexusWerkz, an IPTV technology solution provider based in Singapore. Beast iptv ‘s the designer and architect of IPTV solutions – Xenia Hospitality IPTV and Orion web TV, developed at NexusWerkz. He offers consulting services in a variety of fields like Internet TV, E-Learning, Hotel TV, Social Networking etc.